2026 Marketing Game Plan for Contractors

Simple, Effective, Local

If you’re a remodeling contractor or home pro, now’s the time to get your marketing ready for the new year. You don’t need an agency or a massive budget. You just need a clear, focused plan—and consistency.

Here’s what to focus on:

1. Google Business Profile Is Non-Negotiable

It’s the new homepage for local businesses. Keep it updated with:

  • Weekly photo uploads
  • Job highlights
  • Customer reviews
  • Short “what we’re working on” posts

Respond to reviews and use local keywords. Google rewards activity and relevance.

2. Build a 5-Page Website That Ranks

Skip the bloated 50-page site. All you need:

  • Home – Who you are + what you do
  • Services – Clear descriptions of your core offers
  • About – Your story and team
  • Projects – Showcase your best work
  • Contact – Easy to reach, with phone, form, and location

Fast loading, mobile-friendly, and optimized with local terms is key.

3. Get More Reviews & Photos

Customer trust = more leads.

After every job, ask for a review. Add before-and-after photos to your site and Google profile. Turn short testimonials into graphics or video clips. Visual proof beats clever copy.

4. Target Nearby Cities with Service Area Pages

Want more local traffic?

Create individual pages for surrounding towns. Write 300–500 words with real details: the services you offer there, local landmarks, past client quotes, etc.

5. Follow Up Like a Pro

Track every lead. Whether it comes by call, form, or DM—respond fast, follow up again, and stay organized. Leads die from silence.

Keep It Simple in 2026

You don’t need gimmicks or funnels. You just need to be visible, credible, and easy to contact. A little effort each week goes further than a massive push once a year.

👉 Want help getting started? Visit First Page Results — we specialize in helping contractors build websites and get found locally.


Location: Marietta, GA 30068, USA

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